Sup-co | My first wave

Stand up paddling is becoming more and more popular with time, but this activity is not meant to be only enjoyed by adults! Every year, more children, youngsters and their parents, who introduce them to this sport, are becoming enthusiastic about stand up paddling. 

And what are the benefits of stand up paddling for children, you ask? It can be a fun and exciting activity with many benefits, if only done properly. It is advised for the SUP board to be smaller and lighter so that kids can handle it easier. This activity can help with your kid’s physical abilities, it enhances coordination, balance, gives children a sense of responsibility and independence and encourages their love for the great outdoors!

And all those reasons listed above are why we started writing our SupCo story…

Maja Štamol x SupCo

When the story of SupCo children's soups began to develop two years ago, I had no idea that we would introduce women's soups before the 2nd anniversary. The children's soups were really well received, but several mothers wrote to me saying why not make beautiful women's soups. When I thought about it, I knew I wasn't going to do it alone. The first and probably the only choice was Maja Štamol, with whom we have known each other for 15 years, and during all these years we forged a friendship that began when, in my journalistic years, I filmed Maja and Staneta when they adopted Žani. I myself have quite a few of Maja's timeless creations, and she is the only Slovenian designer whose pieces I wear every day or on really special occasions. I contacted Maja about a year ago if she would be in favor of creating women's soups together. She said that while it was very much out of her comfort zone, she was celebrating the brand's 20th anniversary in 2024 and could do something special. After a few coffees, many phone conversations and some "kicking in the ass", today we proudly present them - four women's soups with really beautiful and unique prints. We are sure that this is a good start to our joint story and that you will already be burning up next summer on the beach with Maja Štamol X SupCo soups and some other necessary seafood supplement, which should remain a secret for the time being.